creative director | copywriter
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New York Stock Exchange

THE BIGGEST STAGE IN BUSINESS

The idea that won the agency pitch for Creative AOR. Not only did the work celebrate the emotions of being listed on the NYSE, it employed cutting-edge distribution technology to amplify the moment for maximum impact. We created the base spot ahead of time, then slotted in the newly-listed company's bell-ringing footage on the fly, to air their NYSE debut spot the very same day of their IPO.

Channels: Broadcast, Pre-Roll Video, Digital, Social, Print